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Investments: An Introduction

Investments: An IntroductionFormat : Softcover
ISBN : 0324323735
ISBN13 : 9780324323733
Publisher(s) : South-Western College Pub
Pub. Date : Jan 2005
Edition : 8th
Author(s) : Herbert B. Mayo
Subject : Business & Economics / Accounting & Finance
Covering the same topics found in more advanced-level texts, "Investments" incorporates minimal math and is much more student-friendly, resulting in an increased excitement for and understanding of the basic investment course material. It is the text of choice for the College of Financial Planning. It includes a strong focus on the individual financial planner and features a Financial Advisor’s Investment Case at the end of each chapter. These short cases illustrate how text material applies to real investment decisions. Financial calculators are introduced and utilized throughout the text with explanations employing both interest tables and the calculator. It is also ideal for non-majors courses.

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